Wednesday, February 6, 2013

Kitty in the City: Monopoly Fans Choose a New Game Token

Kitty in the City: Monopoly Fans Choose  New Game Token
Over 250,000 fans took to Facebook to vote on a new game token for Hasbro's popular board game, Monopoly.  The results are in and a cat has clawed its way to the top with 31% of the vote, climbing past four other contestants: a guitar, diamond ring, helicopter, and toy robot. No surprise, given the fact that over 33% of U.S. households have cats according to latest statistics available from The Humane Society of the United States.

New kitty will give old Scottie dog someone to chase around the board! This new feline is bound to be a favorite to be fought over from among the race car, battleship, top hat, thimble, shoe, wheelbarrow, and Scottie dog.

Voters also voted on which existing game pieces to keep. Sadly, the iron got the fewest votes and is being cast aside. People probably can’t really relate to an iron anymore these days.  But everyone has their favorite Monopoly playing piece and I’m happy the thimble got to stay for now. 

Since the launch of Monopoly in 1934, playing pieces have been replaced throughout the years. But this is the first time that the company has included input from the public. The online vote was a fantastic way to engage fans over social media and update the game.

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